This fascinating book explores the folklore and psychology behind the famous urban legend of Bloody Mary, a ghostly figure said to appear in mirrors when her name is chanted. Alan Dundes, a renowned folklorist, analyzes the origins, variations, and cultural significance of this eerie tale, linking it to themes of fear, adolescence, and societal anxieties. Through a scholarly yet accessible approach, Dundes uncovers the deeper meanings behind this widespread legend.